Beauty, fave

The Absolute Best Makeup For Brides, Bridesmaids, and Special Events

FYI: I am currently booking clients for Bridal and Special Event Makeup! For more information on Artistry by Abbey, click here!

If you follow me on IG, you saw that I was lucky enough to play makeover with my beautiful bestie bride (and her entire bridal party) on her wedding day! Ohhh… you just mean one of the most important days in her life with all eyes on her at all times? Challenge. Accepted.

Watch me turn Kym into a stunning bride in this YouTube video:

So before the wedding I had to get real serious and think about all the necessary requirements for a full face of wedding glam. I think we can all agree on a few wedding makeup ground rules:

  • It has to enhance your natural beauty
  • Make you look like you’re glowing from the inside out
  • And of course- be sweat, cry, and kiss proof.

Easy, right?

So of course I had to create a list of Abbey-Approved wedding makeup products for any of you soon to be brides that aren’t hiring a makeup artist for your wedding (and for your bridal party of course!).

But also- this list is not just for brides. Attending a wedding in sweaty weather? Going to a black tie event? Just want gorgeous, long lasting makeup? If you said yes to any or all of those things… this is for you too!

Before we get started on actual product specifics, I have to share my biggest piece of advice: Wear the exact makeup look you’re planning to wear for your special event 2-3 times before the big day. That may seem excessive, but you need to feel confident that you’re fully equipped with the right makeup for you and your unique skin tone, texture, type, etc. There is nothing worse than a surprise makeup malfunction. Let’s avoid this at all costs on your big day, yeah?

Alrighty, let’s dive into my special event makeup recommendations category by category! PS: Just because a product isn’t included here doesn’t mean I don’t approve of it for special event makeup. There are TONS of amazing products not included here. These are just products I know work amazingly for me. PPS: I made sure to include some affordable options as well because I know makeup can add up to a million trillion dollars very quickly!!!


This is not 100% necessary, but if you have specific skin concerns (i.e. very dry or very oily), you will want to use a primer to cater to those needs.

Oily Skin Recommendation: Fenty Beauty Pro Filt’r Primer

Dry Skin Recommendation: Too Faced Hangover RX Primer

Not Wearing Primer? Moisturizer is still a must!!! This helps to prep your skin for makeup and oftentimes actually just can act as a primer anyway. IT Cosmetics Your Skin But Better Gel Lotion is my fave for that purpose.


Color matching is very important- foundation needs to blend seamlessly with your neck and the rest of you body. If it doesn’t, it will not only be noticeable in person, but it will be even more exaggerated in photos! You can easily get color matched at Ulta or Sephora- just make sure to get matched when your skin tone is the same as it will be on the day of your special event (i.e. if you’re getting a spray tan for the event, get color matched with a spray tan too).

Try to avoid foundation that has SPF in it, or at least doesn’t have SPF above 35. Anything higher is definitely going to give you that ghostly flashback look in photos. So cringey! Make sure to test out your foundation beforehand with flash photography so you don’t have any surprises!

Again, skin type is going to change my recommendation here. I highlyyy suggest wearing your foundation at least 3 times before your special event to make sure it holds up on your skin exactly how you’d want it to on that day.

Oily Skin Recommendations:

  • Lancome Teint Idole
  • Too Faced Born This Way
  • Dior Forever
  • Maybelline Fit Me Matte & Poreless
  • NARS Natural Radiant Longwear

Dry Skin Recommendations:

  • Lancome Teint Idole
  • Too Faced Born This Way
  • Dior Forever Skin Glow
  • L’Oreal Infallible 24Hr Fresh Wear
  • NARS Sheer Glow


Color matching is super important here, too. A slight brightening effect is always pretty, but we don’t want a concealer shade that has a stark contrast in comparison to the rest of our face. Trust me… I’ve been there back in the 2015 highlight & contour days. It looks crazy in flash photography.

You also want to make sure your concealer won’t crease up on you or settle into fine lines too harshly. If you have fine lines under your eyes (aka everyone), know that it’s normal for concealer to settle into those lines a little bit. BUT if you look in the mirror and notice that your concealer worsens the appearance of those fine lines, then we have a problem. Some concealers can actually help improve the appearance of fine lines if you use them correctly too!


  • Morphe Fluidity Full Coverage
  • Urban Decay Naked Skin
  • Too Faced Born This Way Super Coverage Multi-Use Sculpting
  • Jeffree Star Magic Star
  • NARS Soft Matte Complete
  • NARS Radiant Creamy

Setting Powder

This is a must. You’re going to be sweating, dancing, and hugging lots of people. The last thing you want is foundation that is slipping and sliding all over the place! Even if you think your foundation is great, I always recommend using at least a little bit of a setting powder to lock it in place. Ideally, setting powder will improve the longevity of our makeup without looking cakey, dry, or white.

For your under eye area- you can use the same powder as you’re using to set your face, or something that is specifically designed for setting concealer under the eyes. Just make sure it’s not a powder that adds additional coverage or color.


  • Cover FX Perfect
  • MAC Powders
  • IT Cosmetics Powders
  • Jeffree Star Magic Star Baking Powder
  • Maybelline Fit Me Loose Powder
  • Anastasia Beverly Hills Contour Kit (for under eyes)
  • Makeup Revolution Luxury Baking Powder in Banana (for under eyes)


Undertones people!!! You want to warm up your skin in a way that complements your face- not in a way that looks muddy or orange. If your bronzer looks muddy on your face, it’s likely too cool toned for your skin. If it looks orange, it’s too warm toned!

ALSO- one of my favorite tricks of all time is to use setting powders as bronzers. Instead of a buying the powder in a shade that matches my skintone, I buy a deeper shade so I can bronze with it! I’ve found that this gives me such a beautiful and more natural looking glow.

Actual Bronzer Recommendations:

  • Too Faced Chocolate Soleil
  • Benefit Hoola
  • Hourglass Ambient Lighting Bronzer
  • Physician’s Formula Butter Bronzer
  • Morphe Glamabronze

Powder Turned Bronzer Recommendations:

  • MAC Mineralize Skin Finish
  • MAC Studio Fix Perfecting Powder
  • IT Cosmetics Celebration Illumination


This step is often forgotten, but is especially important on your wedding day to give you that blushing bride look, duh! Blush should have a similar undertone to your lipstick shade and eyeshadow look, or be neutral so that it doesn’t clash.

Just make sure it’s a blush that’s buildable and isn’t too pigmented. Extremely pigmented blushes are often hard to blend and we that’s a nightmare we want to avoid completely!



This is the perfect finishing touch to your face makeup that will help create a subtle glow. Think about it like a “sheen” on your face. Nothing strobey, sparkly, or glittery allowed!


  • Hourglass Ambient Lighting Powder
  • Becca Highlighters
  • Laura Geller Gilded Honey (if you have neutral to warm toned skin)
  • Maybelline Master Chrome Highlighters
  • Physician’s Formula Butter Highlighters (this is intense so just use a tiny bit!)
  • Morphe Extra

Lipstick & Lip Liner

Both lipstick and lip liner should be that perfect your lips but better shade. Liner can be slightly deeper than your lipstick shade, but make sure the undertones are the same! Everyone’s lip color is different of course, so it’s all about finding that perfect shade for you. When in doubt, go for something that is in the neutral family and isn’t too deep.

As far as finish, this is also entirely up to personal preference. I personally don’t love the look of a dry matte lipstick because it just doesn’t scream natural beauty to me, ya know?

But I also totally get the concerns about lipstick fading too quickly. So if you want the longevity of a matte liquid lip, I’d recommend applying a sheer gloss, vaseline, or chapstick over the top to bring some life back to your lips!

Recommendations: Lipstick is my weakness… so you already know I have a blog post about this

Eyeshadow Primer

This is soooo important. Like omg cannot stress this step enough. In order for your eyeshadow look to be pretty, seamless, blended, and long-lasting, you need to prime first! End of story.


  • Too Faced Shadow Insurance
  • MAC Pro Longwear Paint Pots
  • Urban Decay Primer Potion


This is totally up to your comfort level. Some people love a full glam moment, some want it as subtle as possible. If you really want to have an enhancing your inner beauty moment, neutral shadows that complement your skin tone are best. Using shades that are too warm toned or too cool toned can just look unnatural.

You can absolutely create a beautiful look using only 4 shades:

  1. Light Transition Shade- Similar to your skintone, but slightly deeper
  2. Crease Shade- Slighty deeper than transition shade
  3. Outer Corner Shade- Deeper than your crease shade, the darkest shade on the eye
  4. Lid Shade- Something that has a light champagne/gold effect is always beautiful. Make sure it’s not a bright white shimmer as this can look too artificial, and make sure it’s not too chunky with glitter. Soft metallics are gorgeous!

Recommendations: I share the best of the best in this blog post

Mascara, Liner, and Lashes:

What you choose here is going to depend on if you’re wearing falsies or not. Often times falsies are full enough so that you don’t need to wear eyeliner if you don’t want to, but if you’re like me, liner is a non-negotiable.

Something I always love to do is use a deeper eyeshadow as a liner. This is a subtle, natural way to create a little more lash line definition for those of you that don’t want to use a liquid liner!

If you want to skip the falsies and just go for mascara, make sure to use my not-so secret mascara application trick! If you’ve never tried it, you’re going to be amazed.

Mascara Recommendations:

  • Maybelline Lash Sensational
  • L’Oreal Voluminous Lash Paradise
  • Essence Mascaras
  • Benefit Roller Lash
  • Too Faced Better Than Sex
  • Lancome Mascaras

Liner Recommendations:

  • NYX Epic Ink Liner
  • Benefit Roller Liner
  • Stila Stay All Day Waterproof Liquid Liner (hi any and all wedding criers!!!)

Lash Recommendations:

  • Ardell
  • House of Lashes
  • Lilly Lashes


I hate to say it, but you can have all the best makeup in the world & if you don’t have a decent set of brushes you’re going to be in trouble. But it doesn’t need to be anything too extensive or expensive! There are plenty of awesome, affordable options out there. However… they’re a requirement if you ask me because they can completely make or break your look.

Eyeshadow Brush Recommendations: I share the only eyeshadow brushes you really need in this blog post

Face Brush Recommendations: And again!!!

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This entry was posted in: Beauty, fave


Abbey Yung is the Creator of the platform Ask Abbey- a Blog, Podcast & YouTube Channel. She is also the Creator of the E-Book series called The Healthy Lifestyle Project. She's obsessed with all things health, fitness, wellness, makeup & skincare. Anything that can make us feel our best & look our best, she's all for. She loves researching, testing out what she finds & sharing only the best of the best. Growing up, she wishes she would've had a one stop shop to ask questions & find answers on these topics, so that's why she created Ask Abbey. You ask, she'll answer. xx